Evergreen content has been a hot topic in marketing for quite a while now - and for good reason. Here I am going to explain what it is, and why it is so important to include in your marketing strategy. I'll also share my top tips for creating your own evergreen content.

Blogs are a fantastic marketing tool, but you can only reap the benefits if it gets seen. The good news is that promoting your blog can be easy to do – and it doesn’t need to cost you a penny! Here are my top tips on making sure your blog reaches the people it should.

Blogging is brilliant. It’s not only a great way to connect with potential customers and show them why you’re the best at what you do — it’s also key to driving traffic to your website and increasing your social media presence. That’s something we all want more of! Here are my top tips on how to make the most of this wonderful marketing tool.

If you’re not blogging to promote your business, why not? It’s effective, economical, and easy to do.

Read on to find out why it’s one of the best things you can do to promote your business.

Over the last six months, I’ve spent a lot of time thinking about the future. I guess it was sparked when I applied for a primary school place for my eldest, and was trying to predict what impact the change in September will have on our lives.

A marketing strategy takes up your precious time to create, can seem incredibly daunting to put together, and you have feel you have too much else to do. So, I can see why you haven’t put together a marketing strategy… yet.