Why your blog might not be the marketing magic wand you’d hoped
While blogging can be a powerful marketing tool, for many small businesses, it becomes a time-consuming black hole that doesn’t deliver the results they desire. Let’s take a look at why!
Stop Wasting Time: Why Your Blog Needs Targeted Objectives
Discover what setting objectives for each of the individual blog posts you create will do you for your marketing and my top tips on how to get started doing it
Should you be using content pillars? (And, what the hell are they?)
Discover what content pillars are and why you should be using them
Repurpose your blog posts: How to eek every bit of value from each article you write
Don’t leave your blog posts gathering dust on your website. Squeeze every bit of value out of your articles by repurposing the content and using them in clever ways.
Five steps to create a basic marketing plan
Having a marketing plan is crucial for any business serious about promoting themselves – regardless of how small they are. It doesn’t have to be a big fancy document and you don’t have to be fluent in marketing-speak. It just needs to work for you and your business. Here are five simple steps to follow to create a basic marketing plan for your business.
Do I really need a marketing strategy?
A marketing strategy takes up your precious time to create, can seem incredibly daunting to put together, and you have feel you have too much else to do. So, I can see why you haven’t put together a marketing strategy… yet.